Cluttered Digital Video Advertising Landscape - Video Report

What were your top moments?

It's just about that time of the year again when, as Alice Cooper would say, "school's out for summer." But for some students, "school's out forever." What does that mean? It means it's time for a graduation gift! Whether they're graduating high school or college, just about every grad needs some kind of tech gadget to prepare them for the next phase of their life. But with so many things to choose from, where do you begin? Here are my choices for the best tech gifts for that special grad in your life.

Why does one advertiser select an agency that another has just fired? Most agencies have about the same capabilities. Maybe some differences in resources but not enough to cause one agency to fail while another succeeds. So what is it that creates a review for one and a satisfactory, if not laudatory, grade for another? Talent certainly is critical. But many of the same people shift back and forth from one agency to another all the time. Indications are that it comes down to relationships. Real relationships; where the agency is almost a family member to the client. A valuable and "always on" contributor to the client's business. So what is the relationship factor all about? What does it entail? Here are a few suggestions.