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According to the wikiality of the Interweb (in other words, according to hundreds of sources reposting the same message, but without actual verification), a hacker group known as "The Guardians of Peace" has communicated the following:

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The iHeartRadio Fiesta Latina is the perfect example of the importance of knowing your consumer, especially for companies looking to tap into the tremendous buying power of minority groups and women. In today’s uber-competitive, consumer-driven media landscape, companies must utilize every advantage when it comes to attracting and keeping consumers. Unfortunately, many of these companies are overlooking the significance of who they hire and promote. When organizations proactively promote a diverse workforce, benefits include broader audience penetration and employee retention. Executing a diverse environment benefits companies through greater growth, advancement and opportunities for all employees.

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