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How delightful! The New York Times has provided me with a perfect opportunity to continue my ranting! The February 2, 2012 front-page piece by Bill Carter on TV network ratings trickery provides a perfect illustration of just how broken the current TV ratings environment is. I'm appreciative of his generosity in providing a perfect follow-up to my last post, but unfortunately, he stops short of considering potential solutions, or of offering examples of the ways frustrated advertisers are trying to work through this problem.

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