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JackMyers collects personal information when you register with JackMyers and use our products or services. When you register we ask for information such as your name, contact information, email address, gender, zip code, occupation, industry, and personal interests. Once you register with JackMyers and sign in to our services, you are not anonymous to us. JackMyers automatically receives and records information on our server logs from your browser, including your IP address, JackMyers cookie information, and the page(s) you request. All requested information on the JackMyers site is not required. You may choose to post additional information about yourself. Please do not post sensitive data on registration pages such as credit card numbers, social security numbers or other personal data. JackMyers is not responsible for your disclosure of personal information on our registration form, sound offs, blogs, postings or other product offerings. You have the option to change your posted data at any time.
We do not use or disclose information about your individual visits to JackMyers or information that you may give us, such as your name, address, email address or telephone number, to any outside companies. JackMyers may share such information in response to legal process, such as a court order or subpoena, or in special cases such as a physical threat to you or others. And we may share with our Web site partners and prospective customers aggregated statistical "ratings" information about the use of JackMyers.
Protection of Data
We have put in place appropriate physical, electronic, and managerial procedures to safeguard and help prevent unauthorized access, maintain data security, and correctly use the information we collect online.
How to Contact Us
We have established procedures to ensure that every reasonable effort is made to address your concerns. If you have any questions or comments concerning this policy, please contact email@example.com or write to us: JackMyers.com, Attn: Legal Department, PO Box 27740, Las Vegas, NV 89126.
Though content marketing is now an accepted and widely adopted form of marketing, there continue to be a lot of nuances that people don’t seem to understand. One of these tricky nuances is the distinction between lead generation and demand generation. How are these things similar? How are they different? If you want to be successful in content marketing, appreciating the differences between them is key. Different types of content work better for different types of content marketing. A blog post can be a good device for either lead generation or demand generation, but which one depends on how (and why) you write it. Understanding and appreciating these differences is integral to having a successful content marketing campaign.Read More
We have been using a new tool called “Google’s Brand Lift solution” to answer exactly that question. This tool allows advertisers to gather brand metrics about YouTube ads in a matter of days in a controlled experiment setting. Thousands of advertisers across a variety of verticals have already used this tool on YouTube to test and optimize their video ads since we launched it in 2014. We ran some meta-analysis to look at the findings from the tool to help advertisers with practical tips. After analyzing around 50 campaigns from well-known Fortune 100 brands and category leaders, running on Google Preferred (some of YouTube’s most popular channels), we found that 94% of the campaigns drove a significant lift in ad recall, with an average recall lift of 80%. We also found that 65% of Google Preferred ads saw an increase in brand awareness, with an average lift of 17%.Read More