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Someone asks me about iPhone battery life every single day. And while I don't usually write about gadgets and gizmos, I will offer a short chronicle of my external battery life experience.
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The latest census study reveals US-born Hispanics now dominate the 18-29 adult demographic and are estimated to make up 65% of this demo by 2015. The traditional Hispanic adult demo that we are so familiar with is shifting to become The Hispanic Millennial generation... They are US born children of the huge wave of Hispanic immigrants who arrived in the 1980s and 1990s and are redefining the traditional characteristics typically associated with Latinos in the US.
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YouTube might reject this video, which argues that YouTube has a long way to go before advertisers embrace the site as a safe place for their commercial messages. Advertisers looking for value in digital media might pay more attention to legacy media brands, which dominate advertisers’ top 25 choices of websites that offer the safest environment for their messages, according to the new Jack Myers Survey of Advertising Executives on Online Media Value and Sales Organization Performance. The full report on Safe Advertising Environment and four other evaluation categories are available to corporate subscribers at www.jackmyers.com. This week’s Jack Myers Video Report shares details on the top performing media brands for Safe Advertising Environment.
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Here are a few questions most media and entertainment executives are asking. Why is everyone talking about Social TV? Why is there a new start-up funded almost every other week, seeking to be "the" Social TV platform or as some say…. "The Facebook for TV"? Why is every company in media, entertainment, Cable, Satellite and Broadcast TV making a deal with these technology companies….with names you never heard of before…. ClipSync, GetGlue, Miso, TVplus, Trendrr, Bluefin Labs, Social Guide, etc.?
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Over 35 hours of video are uploaded to YouTube every minute. More than 13 million hours of video were uploaded during 2010 alone. A natural byproduct of having so much content digitally available is the proliferation of mashups, homages, references, re-mixes etc. etc.
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I don't know if I am amused or offended by Last Man Standing.
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I don't always look forward to software updates from Apple. Most of the time, I can't take advantage of major upgrades because the software I use the most will not be ready. Companies like Adobe, Digidesign and Intuit generally do not have enough time with major upgrades before they are released to the public and, therefore, cannot make required modifications in time. This problem is well known and well understood. You just wait until you get a notification from your key software vendors and then upgrade.
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Marking twenty years since the John A. Reisenbach Foundation was established, the organization has announced its 2011 Gala Tribute for a Better New York, to be held Monday, November 28th at Gotham Hall in Manhattan. The Reisenbach Foundation was created in 1991, one year after advertising executive John Reisenbach was killed in a random shooting in Greenwich Village. According to this year's Gala Tribute Chair Ed Erhardt, "This is an especially important opportunity for us to remember John and to honor his memory by rededicating ourselves to making New York a better place to live and work…and keep the Foundation alive for 20 more years."
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We coined this word to describe the right balance between technology and people in our paid search practice. The thought practice behind this concept applies to just about every other technology that is out there. Striking the right balance is critical:
Read More Music, news and TV-related content tops this year’s list of advertisers’ favorite websites. Watch this week’s Video Media Business Report for insights from a new report on the websites advertisers rate highest for premium content. Full details from the new Jack Myers Survey of Advertising Executives on 80 online sales organizations are available to subscribers to the weekly Jack Myers Media Business Report e-mail. Subscription details are available at www.jackmyers.com.
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As a reaction to its declining fortunes a few years ago Burberry decided to overhaul its marketing strategy and the company currently allocates around 60% of its ad budget to digital. For that reason it's often highlighted as a brand that's ahead of the curve in terms of social marketing.
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What were your top moments?
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