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Published: November 30, 2011 at 12:42 AM GMT
Last Updated: November 30, 2011 at 12:42 AM GMT
The shortened Thanksgiving trading week was a busy one for the media industry, with active news for Meredith Corp., Facebook, Nielsen, TiVo, Pandora, Microsoft, Yahoo, Endemol, Time Warner, Sony and a big management shake-up at News Corp. Deutsche Bank's Matt Chesler believes Meredith can unlock value from its strong brands, increased revenue opportunities from tablets, and potential strategic partnerships. As reported originally in Jack Myers Media Business Report, Facebook is going to try its hand at a mobile phone, developed by HTC and code-named "Buffy". Facebook is also moving forward with a “huge” IPO. Watch this week’s Jack Myers Video Media Business Report below and at JackMyers.com. Read the full weekly Media Wall Street Updates here.
Subscribers can access the report at www.jackmyers.com. I share exclusive insights from the report in this week’s Video Media Business Report, available below and through Reuters Insider iPad app, which is available at no cost to all Media Business Report subscribers.
Tablets out-shipped portable computers this year for the first time ever. There are more tablet models to choose from than ever before, which means there are tablets for everyone… including your kids! Two years ago, just 8 percent of kids had access to tablets; today, that number is 40 percent, and it's trending up.Read More
It is generally acknowledged that “engagement” is a good thing. It is better, at every level if your message (whatever form that takes) is not only “seen” (whatever that means) by a large number of people, but that a good number of those people choose to do something that approximates to actually reading it, hearing it or viewing it and furthermore that they indicate that they have done so in some way or other. The problem with the notion of engagement is that there are almost as many definitions as there are conferences on the subject.Read More