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Published: June 8, 2011 at 08:16 AM GMT
Last Updated: July 25, 2011 at 08:16 AM GMT
Can Canoe Ventures fulfill a 35-year old quest to bring interactivity to the television industry? Watch Jack Myers’ comments on the future of Canoe in this week’s Jack Myers Video Media Business Report. The vision of Canoe is to offer a suite of ITV products but today Canoe offers only requests for information, and will soon be delivering polling, voting and trivia. Read Jack Myers exclusive interview with Canoe CEO David Verklin and check out our 10-year forecast of Interactive TV advertising revenues exclusively at www.jackmyers.com.
Subscribers can access the report at www.jackmyers.com. I share exclusive insights from the report in this week’s Video Media Business Report, available here and through Reuters Insider iPad app, which is available at no cost to all Media Business Report subscribers.
Beverly Hills, CA – NBC put on a jam-packed and very effective day Sunday at the Summer Television Critics Association tour, which included panels for all of its new fall series, its upcoming telecast of the 66th Annual Primetime Emmy Awards, show-runners from several of its returning shows (including The Blacklist, Grimm, Parenthood and Chicago Fire, among others) and one that mesmerized the roughly 250 reporters and critics gathered here: A heavy duty crash course in the ever-changing art of total audience measurement presented by NBCUniversal Research and Media Development President Alan Wurtzel.Read More
Beverly Hills, CA -- Typical sessions with broadcast network entertainment chiefs at the twice-yearly Television Critics Association tours are generally filled with questions about the industry overall, broadcast television in general and his or her network in particular. There is always a smattering of requests for information about specific shows, but they are usually overshadowed by queries about larger issues.Read More