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Upfront CPMs: Network TV 2006/2007

Published: January 1, 2007 at 07:59 AM GMT
Last Updated: October 11, 2007 at 07:59 AM GMT

Originally Published: November 6,2006

2006/07 Upfront
Estimated Average Change Compared to 2005/06
Source: Jack Myers Media Business Report November 2006
Based on Compiled Agency & Media Data from Multiple Sources
Contents©Copyright 2006, Myers Publishing LLC

Broadcast Networks
Primetime
ABC 2.00%
CBS 1.00%
NBC -7.00%
Fox 2.00%
CW New Base
Average -1.00%
   
Morning News 3.00%
   
Daytime 4.00%
   
Evening News 2.00%
   
Late Night -3.00%
   
Cable Networks
Broad-based Flat
Niche 1.50%
News 1.00%
Average 1.00%
   
Syndication
High Tier 3.00%
Middle Tier Flat
Low Tier -2.00%
   
Hispanic
Univision 3.00%
Telefutura Flat
Telemundo 4.00%

 

 

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