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MTV Networks

Published: May 8, 2008 at 09:38 PM GMT
Last Updated: May 8, 2008 at 09:38 PM GMT

MTV has partnered with Doritos, a PepsiCo [NYSE: PEP] brand, to create When Spicy Meets Sweet, a short-form reality dating series from the producer's of MTV's Next and Parental Control. One-minute episodes aired during commercial breaks during MTV's dating show block from 2pm to 5pm on Fridays. The series boasted retention levels in the mid-nineties in both the adults 18 to 24 and adults 18 to 34 demographics.

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