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Job and Career Realities Echo from 1993 With Even Greater Relevance. Classic Jack
By Jack Myers

Excerpted and edited from Jack Myers' 1993 book Adbashing: Surviving the Attacks on Advertising

Relationships between employees and their companies and between companies and their clients are increasingly short-lived. Positions are jobs, rather than careers. Myers Reports mails... more


Is It Too Late for Brand Loyalty and Advertising to Matter? Classic Jack from 1993
By Jack Myers

Jack Myers Note: Although I believed in 1993 that the dynamics and realities confronting the advertising and media industry today would have materialized by the end of the last decade, the fundamental truths from my 1993 book Adbashing: Surviving the Attacks on Advertising are even... more


It's No Joke: Ad Industry Suffers from Lessons Unlearned. Classic Jack from 1993
By Jack Myers

The following commentary was originally published in Jack Myers' 1993 book AdBashing: Surviving the Attacks on Advertising.

It's called value. Marketers have lost their sense of advertising and media value. The... more


Managing Risk By Building Stronger Relationships: Classic Jack from 1998
By Jack Myers

The following business insights, originally published in my 1998 book, Reconnecting with Customers: Building Brands and Profits in The Relationship Age™, are more relevant in many ways today, although 2010 would have been a... more


The Transformation is Everybody's Job. Classic Jack from W. Edwards Deming
By Jack Myers

W. Edwards Deming is considered the father of quality management. His Theory for Management, published originally in the 1950s, is required reading for all executives who are struggling to manage a business today. I originally published Deming's 14-Point Theory in my 1993 book,... more



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